Research Seminar in IS: Professor Camille Grange on Actionable User Responses to Smart IT

We were delighted to host Professor Camille Grange from HEC Montréal!

On February 1st, 2019, Professor Grange visited our WIN Institute Auf AEG and gave a  talk about her joint research with Alain Pinsonneault (McGill University) on “Developing a theory of actionable user responses to smart IT“. In addition, she shared her words of wisdom about the process of developing a scholarly profile / socializing in the profession. We thank Professor Grange for the very interesting insights and fruitful discussions!

Professor Camille Grange’s expertise is on the adoption, use, and value of information technology in business and everyday life, electronic commerce: consumers’ information-seeking and decision-making process, electronic commerce and social media: design of effective hybrid environments, and digital transformation of organizations and industries. Her research has been published, amongst others, in Information Systems Research, European Journal of Information Systems, Journal of Organizational and End User Computing, Information & Management, and Computers in Human Behavior.

The talk of Professor Grange was supported of the guest lecture program of the women’s representatives for the Faculty of Business, Economics, and Law.

Title: Developing a theory of actionable user responses to smart IT

Abstract: In an increasingly-digital era, human beings engage in a variety of activities enabled by information technology (IT)-infused objects and services, a large number of which rely on artificial intelligence (AI). AI is a branch of computer science focusing on the development of new-generation algorithms that enable machines to perform tasks typically associated with human intelligence (e.g., object identification, language processing, learning). AI is not only pervading our daily lives through objects, such as virtual personal assistants, navigational systems, cars, and soon enough domestic robots, but it is also becoming a matter of strategic importance and the source of serious worries for organizations, public administrators and those concerned with ethics and the future of humanity. In other words, the IT-infused services and objects that we (e.g., citizens, employees, parents, consumers) may decide or refuse to use will increasingly rely on the use of AI, and it becomes urgent to investigate how to approach the study of such transformative technology. 

The information systems (IS) field is particularly well-positioned to (and should) contribute to scholarship in this domain; yet, it lacks an appropriate lingo and paradigm to do so effectively. These observations motivated us to propose the concept of smart IT as a new anchor to study users’ responses to the multifaceted manifestations of AI, and to set out to develop a theory that would provide a platform for future research on this topic. The proposed theory involves two important shifts: first, it does not assume that IT is transparent, value neutral, and matters only in a bounded context and time-frame, and second, it suggests the need to move from studying if, when, how, and why individuals adopt IT, to examining the nature, manifestations, and drivers of actionable (i.e., well-informed) user responses to IT.