Digital transformation in insurance


The seminar addresses emerging research phenomena regarding the digital transformation in the insurance sector. Students independently define their research question within one of the following four research areas:

  1. Digital business models in insurance, e.g.,
    • What is the impact of Insurtech companies on customers, incumbent players, the industry?
    • What is the impact of big data-driven insurance products, e.g., on insurance holders’ perception of justice and discrimination?
    • Shadow IT as user-driven innovation in insurance?
  2. User experience and interaction with digital insurance tools, e.g.,
    • How do users feel while interacting with AI-based virtual insurance agents?
    • What influences users trust in and use of insurance chatbots?
    • What is the impact of digital insurance agents on customer satisfaction?
  3. Information security and privacy in insurance, e.g.,
    • Insurance and reinsurance of digital products and services: evaluation of IT security incidents
    • What is the value and impact of IT security incidents on firm performance?
    • What is the impact of users’ privacy concerns on underwriting?
    • What factors influence users’ compliance with the IT policies in insurance companies?
  4. Digital trends in insurance, e.g.,
    • What are major IT trends in insurance?
    • AI, IoT, Blockchain in insurance: challenges versus opportunities?
    • What are the consequences of AI-based decision-making in insurance?

Basic literature regarding the four research areas will be announced in the first session.

Students can discuss different theoretical perspectives on and empirical findings of phenomena surrounding the digital transformation in the insurance industry. They
  • can analyze scientific literature to independently define relevant research problems
  • can use empirical research methods to analyze those problems
  • can write and review a scientific paper
  • can present and discuss research design and results within the audience of the seminar
  • develop skills in collaborative interaction with peers.

Recommended for Master International Information Systems: Module in the section Seminar International Information Systems;
Master FACT (Vertiefungsbereich, Modulgruppe Interdisziplinäre Module);


To pass the seminar, students need to attend all sessions as outlined in the following schedule:

Deadlines & Sessions Date Room
Seminar registration until October 19, 2018
Online to
Seminar kick-off and assignment of topics October 25, 2018
16:45 – 17:45
AEG 33.1.02
Designing, implementing, and presenting scientific work November 8, 2018
15:00 – 20:00
AEG 33.1.02
Intermediate presentation and feedback December 6, 2018
15:00 – 20:00
AEG 33.1.02
Submission of first drafts January 9, 2019
Online via StudOn
Peer review session January 10, 2019
15:00 – 20:00
AEG 33.1.02
Submission of final seminar papers January 17, 2019
Online via StudOn
Final presentation January 24, 2019
15:00 – 20:00
AEG 33.1.02


The examination includes a written seminar thesis (60%), the final presentation (30%), and class participation (10%). The seminar calculates 4 SWS and awards 5 ECTS.

To register for the seminar, please write an email with your name, student number, semester, master program and desired module to until October 19, 2018 24:00 PM. Only applications with complete information are considered.
The number of participants is limited to 12 on a first come, first served basis. Mandatory registration for the seminar in the kick-off meeting.


For course materials, information, and communication, join the course in StudOn: